Monday, July 28, 2014

Event 1: 1600 Pandas World Tour in Hong Kong: Creativity Meets Conservation

Right after I saw the news about this activity with photos of those paper-made pandas coming off a plane, I was attracted by this event and decided to see it if I got the chance to visit Hong Kong. After those pandas got off the plane, they visited 10 famous landmarks of Hong Kong. During my trip in Hong Kong, I visited the final stop of the activity “1600 Pandas World Tour in Hong Kong: Creativity Meets Conservation” in PMQ.




Before landing in Hong Kong, those 1600 pandas have already been to France, the Netherlands, Italy, Switzerland, Germany and Taiwan. This activity is a cooperation of WWF and artist Paulo Grangeon, who is good at making paper mache animals. He made 1600 paper mache animals out of recycled materials. It’s worth mentioning that 1600 is the number of living pandas in the wild. This activity aims to promote the harmonious coexistence between humans and our environment. At the same time, donations are accepted to help WWF with natural conservation and sustainable development.

Those papier-mache pandas are made with recycled newspapers to accompany the theme of protecting environment and endangered animals.


The artist, Paulo Grangeon, was known as a wood sculptor. In 1997, he was fascinated by the Thai craft of papier-mache and dedicated to making papier-mache animals in his papier-mache workshop called “Matiere Premiere”. Besides making paper-mache pandas for this event, he is also the cooperator of several other activities that aim to protect the environment and promote about endangered animals. For example, he made 120 papier-mache whales for the Overseas Ministry of France and 200 papier-mache black bears for Taiwan.

The place where the event is hold is also pretty interesting. PMQ is a creative industry landmark of Hong Kong. Lots of brands of creative products are sold here. To accompany the 1600 pandas world tour, those brands also sell panda related products. PMQ also has its history. Due to the special historic background of Hong Kong as a colony, this place used to be the campus of the Central School, which was the first public school that provided western education. The building was severely damaged during the World War II. After that, it was rebuilt into the dormitory for married junior police officers. Nowadays, its building structure as a dormitory is skill kept.

The building structure shows its history as a dormitory for married police officers.


Though the weather was extremely hot the day I visited, there were lots of visitors. Actually, most of those visitors are not strictly art lover or environment lover. Almost all of them are attracted by the cuteness of those pandas. It’s pretty obvious that the culture of cuteness is extremely popular in Asia than other parts of the world. For example, the Rubber Duck designed by Florentijn Hofman has become a phenomenon in Asia for its cuteness ever since it was displayed in Hong Kong. Also, every city in Japan has its own cartoon character as a mascot. Among them, Kumamon is extremely popular as the mascot of Kumamoto prefecture. It is printed on lots of products from Kumamoto to promote the products. Also, it has its own office where it is treated as an officer of the local government and holds meeting with fans from all over the world. Except those cute animals, cuteness is also the pursuit of most Asian girls. Such kind of culture of cuteness is pretty rare in western culture.

The culture of cuteness is extremely influential in Asia. Here is the official music video of Kumanmon, the mascot of Kumamoto, Japan. 


   
“1600 Pandas World Tour in Hong Kong: Creativity Meets Conservation”. PMQ. Web. http://www.pmq.org.hk/event/1600-pandas-world-tour-in-hong-kong-creativity-meets-conservation/?lang=chps
“History of PMQ”. PMQ. Web. http://www.pmq.org.hk/heritage/history-of-pmq/
"Kumamonmon" with English superimpose”. アップフロントチャンネル. Web. Sep 24, 2013. https://www.youtube.com/watch?v=GwmeKHXYqzI

No comments:

Post a Comment